Fashion at 40+

Fashion at 40+? Ermm…

fashion 1

Definition: A popular or latest way of dressing, hairstyle, decoration, music, behaviour,  during a particular time period or among a particular group of people…

Fashion, as described above, is NOT my strong point…(some of you may well know this, haha).


A method or manner of doing something… Suits me a little better (pun intended).

I’m not a fashion blogger. I won’t pretend to be. I have no intention of competing with people who know what they are talking about.

What I will do on Fashion at 40+ is focus on comfort over conformity.

The focus is usually on early-adopters, and money, and fitting in. The side that is overlooked is that it isn’t always “comfortable”. Doing things to fit in, or to be noticed, takes away from you, just being you.

Don’t get me wrong, if you ARE comfortable, then this does not apply.

If, on the other hand, you are not one for keeping fashion, for fashion’s sake, then don’t.

I won’t drag this one out. Be comfortable, as often as possible. Be who you are, and be accepted for that.

Nobody can do you, better than you. Don’t try to be anyone else.

Fashion at 40+, doesn’t have to be a difficult thing.

Attitude Clothing with 40+

Attitude Clothing Co. is the UK’s original online retailer of alternative clothing, footwear, accessories and make-up through to gifts, cards and stationary – plus loads more. We have an offering of over 2000+ products and we have a really fast despatch service. If it is visible on the site then it is in stock and ready to ship. All orders placed weekdays before 4 pm (opting for express delivery) will be despatched the same day.  We also offer a guaranteed next day service on U.K orders placed right up until 6 pm weekdays.

Established in 1996, Attitude Clothing Co. has built up a solid online presence, which we seek to increase via affiliate marketing.
We specialise in branded and non-branded merchandise from the following genres in particular: alternative streetwear, punk, gothic, burlesque, rockabilly and psychobilly.

FatFace with 40+

A UK label with international appeal, FatFace is the fashion brand for active lifestyles. Founded on the Piste, FatFace creates quality clothing for any occasion.

FatFace sells a wide range of apparel for men, women, boys, and girls, as well as offering tees and polos, shirts, trousers, skirts, jeans and shorts, sweats and knits, jackets, hats, scarves and gloves, bags and belts, jewellery, watches, sleepwear, and footwear.

Ample Bosom with 40+ is the online and mail-order lingerie company owned by Sally Robinson, selling quality bras, swimwear and nightwear in a large range of sizes and styles from leading brands, from a farm in North Yorkshire. With over 12 years of experience, has become The Bra Specialist, specialising particularly in plus size bras in sizes up to an N cup and band sizes up to a 58. stocks comfortable, well-fitting everyday bras, as well as bridal lingerie, support bras and mastectomy styles, nursing bras & sports bras.

Jacomo with 40+

At we provide a one-stop shop for all your clothing needs – whatever your style, size or budget.

With Sizes ranging from diddy to daddy – Small to 5XL we’re here for the real Man. Our customer spends a lot of time online, our customers want to look good, in classic clothes that fit well. We are outfitters for the real man. We aim to be the definitive hassle-free way to shop for menswear. We make getting the clothes you want easy – bringing you fashion that fits direct to your door.

We are committed to providing the widest choice of styles, brands and sizes and the simplest service on the Internet to make shopping easy, quick and hassle-free. No parking, no queuing… just clothes!

Jacamo is part of the NBrown Group, one of the UK’s leading direct home shopping company with over 6 million customers.

Suit Direct with 40+

Suit Direct provide a huge range of men’s designer suits at great prices, available in a variety of colours and styles to accommodate all tastes. The site also offers a fantastic range of casual and formal wear as well as accessories from the best brands. Clothing available is of real quality whilst being exceptional value for money.

The site is secure with fantastic customer service. Generating competitive commissions with low return rates, while being highly converting.

Pretty Little Thing with 40+

Offering fast fashion at affordable prices, is rapidly becoming the ‘go to’ destination for every fashion savvy girl.

Since launching in 2012 the online retailer has expanded its product offering enormously. From trend-led statement apparel, everyday essentials, fierce footwear, cool accessories and your fashion basics, is a shopping destination providing endless looks for any occasion on a budget, being able to get an outfit for under £25. With new items being added daily and all available on Next Day Delivery, bring the hottest looks direct to your door from the click of a button!

Launching the first TV campaign in 2013, celebrity following including Little Mix and winning the Fabulous High Street Fashion Award ‘Best Online Boutique’, the future of looks set to be electrifying in being a fashion leader in online affordable, trend-led fashion. with 40+

Digital department store, stocks big brands, the latest fashion, home and electrical products. Over 40,000 products in stock including women’s, men’s and kids fashion trends, beauty brands, furniture, homewares and electrical’s many with free next day delivery plus affordable ways to pay. stocks over 1000 famous brands in categories including fashion, beauty, tech & homeware many available via our free next day delivery service. is your ultimate shopping solution whatever you’re looking for, from fashion fabulous looks, hot off the catwalk trends and amazingly cool pieces in Very’s unique fashion collection, which includes exclusive celeb styles from the gorgeous Rochelle Hulmes and Samantha Faiers. Catwalk to click in 6 weeks – we get new products in front of customers fast.

As well as women’s fashion, they have loads of brilliant stuff for children, like cute Ladybird looks and designer brands, as well as cool brands like Diesel, G-Star and Fred Perry for trend-setting fellas. Not forgetting their super trendy home, electrical and furniture collections; they’ve got everything you need for a seriously stylish spruce up

Very has new products available on site every week!

Simply Be with 40+

Lace-up, Buckle up, strap in and step into the world of Simply Be Where fashion is first and compromise is nowhere. Life is too short to blend into the background! Be unapologetic, why should you apologise for being who you are? We want you to live life not let life pass you by. So be that ten out of ten that wears sixteen. Be bold. Be the one who steps up, step out and turn heads. Our intent is to inspire, influence and connect real women in a real world who simply want to be themselves. We put fashion first and compromise nowhere. We provide perfect-fitting style. We want to turn heads and stop traffic. We want people to be confident about curves and believe that style shouldn’t come with a dress size. Be you. It’s real. And it’s sexy!

Simply Be is part of the NBrown Group, one of the UK’s leading direct home shopping company with over 6 million customers.

Jack Wills with 40+

Jack Wills was launched in 1999 in Salcombe, Devon, designing British heritage-inspired goods for the university crowd. Influenced by the best of British, from history and culture to sporting and country pursuits, Jack Wills are proud makers of the finest quality womenswear, menswear, homewares and accessories.

From the iconic British university towns of Oxford and Cambridge, the Ivy League campuses of Harvard and Yale, and the bright lights of Hong Kong, Jack Wills is travelling the globe, proudly planting the Union Jack in over 60 stores and counting. Taking pride in using the finest quality materials, techniques and design, Jack Wills deliver a distinctive connection between the old and new, epitomising what it is to be young and Fabulously British.

The Saville Row Company with 40+

The Savile Row Company Designed On Savile Row – Exacting Standards, Exceptional Quality.

Based in the heartland of English fine tailoring, the Savile Row Company has been making finely tailored clothes for over 75 years. World-renowned as shirt makers, they also offer contemporary and classic suits, casual wear and accessories for men.


boohooMAN with 40+

boohooMAN is now a dedicated standalone site, catering exclusively to a menswear customer. Born from, boohooMAN is fashion’s best-kept secret in menswear. Focusing on clothing, footwear and accessories, like its sister site there will be an emphasis on choice, with new styles dropping every week. Combining cutting-edge design with an affordable price tag, boohooMAN push boundaries to bring you the latest styles for less of a strain on your wallet. The brand is targeted at a trend-led; price conscious consumer and the core target demographic is 16-24.

UK Swimwear with 40+

UK Swimwear is a British retailer of swimsuits, bikinis, kaftans, wraps and every other kind of beach items you might need. We specialise in high-end European designer swimwear that looks fantastic and fits beautifully. To see our site in more detail before joining our program, go to

Select Fashion with 40+

Select Fashion is a high-street womenswear retailer aimed at 18-35-year-olds. With up to 4,000 products (clothing, footwear and accessories), and new lines added each week, Select offers quality products inspired by the latest fashion trends at an affordable price.

Select’s product range covers key fashion needs, from trendy clothing to footwear and accessories. From the season’s must-haves to essential items, every young woman will find her perfect match.

Select’s website provides a great online fashion shopping experience and allows its customers to get their items delivered for free in the UK if they spend more than £35. Select also delivers to over 30 European destinations, including France, Germany, Spain and Italy.

John Smedley with 40+

John Smedley stands for great British quality. For over 228 years John Smedley has brought its leading British knitwear expertise and versatile silhouettes to stylish men and women around the world producing expertly made, lightweight, hand finished garments that seamlessly fuse heritage and technology to make ultra-fine knits from natural materials. In an increasingly consumer savvy world, consumers look for product benefits before they buy. The truths of our brand read as a tantalizing menu of luxurious qualities including washed in local spring waters and hand finished in Britain, both unique to the John Smedley mills in Derbyshire.

The Outlet by John Smedley is the online outlet for John Smedley, offering a selection of past season’s styles at up to 70% off. A wide range of products are on offer, including both classic and fashion styles with a mix of John Smedley’s Sea Island Cotton and extra-fine New Zealand Merino wool. Membership is completely free.

Damart with 40+

With a British heritage, unsurpassed patented thermal fibre and over 10 million customers worldwide, Damart has grown from a small family business into a warmly thought of global brand name.

In 1953, something rather remarkable happened. Damart developed and patented Thermolactyl, a unique man-made fibre now renowned for its ability to provide warmth without lots of bulky layers. Launching this exciting, revolutionary new brand and product range from a mail order base, Damart quickly became known across the European retail marketplace, as did our growing collection of exciting products – from dresses to skirts, tops to trousers, nightwear to underwear, our famous thermals plus a great selection of home and garden products.

Today we are incredibly proud of our reputation as a leading international brand and a well-established household name in the UK, as well as overseas.

Boots Designer Sunglasses with 40+

Boots Designer Sunglasses offers a wide range of sunglasses, including Ray-Ban, Adidas and Police, all available to buy from the comfort of your own home. Plus we offer free delivery and 365 day returns all year round too – that’s all from Boots, a trusted high street name.

Luxury sunglasses is a hugely desirable category and everything is in stock and shipped the same day, so you’ll have happy customers and you’ll get a quick financial return too.

Customers can collect 4 points for every £1 spent with a Boots Advantage Card – an attractive offer that gives customers access to many other great Boots promotions.

Free next day delivery for orders over £80, a return period of 365 days and international delivery make Boots Designer Sunglasses the right choice.

Everything5Pounds with 40+

The UK’s number one £5 online retailer. Discover all your fashion favourites, and more, for just £5 each. With up to 100 new arrivals landing every single day, our fast-paced fashion is perfect for the savvy fashionista looking for affordable style.

Since launching in 2010, Everything5Pounds has taken social media by storm with now over 1.2m Facebook fans and 23.2K Twitter followers.


Hope you continue to enjoy Fashion at 40+.

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